Product Range
Five core litters, four smart mixes blended to your market's price and performance target, and a three-SKU health-track line — all from one factory, one QC standard.
Price Ladder
Silica sits outside the ladder — it's a different format (crystal, low-maintenance) priced as a premium specialty SKU.
Group 1 — Core Litters
The complete base lineup — pick any one as a standalone SKU or use them as building blocks for your custom mix.
The volume workhorse. Most economical.
Classic sodium-bentonite clumping litter your market already knows and trusts. Strong clumps, fast absorption, the lowest price-per-bag — the backbone of any value lineup.
Economical step-up from bentonite. Zero dust.
A refined mineral litter that delivers a cleaner, dust-free experience at a price still close to bentonite — the easiest upgrade path for shoppers ready to leave traditional clay behind.
Plant-based, lightweight, and the only single litter that is flushable.
Made from soy fiber — gentle on paws, light to carry, naturally low-dust, and safely flushable. The premium plant-based staple for eco-positioned brands.
Premium plant-based. Strongest clumping of any litter we make.
Our most advanced plant-based litter: cassava fiber delivers the strongest clumps in our entire range and the lightest weight per volume — a true premium hero for modern cat parents.
Crystal litter. High absorption, low maintenance.
Silica gel crystals trap moisture and odor for days, so the box needs less frequent attention — perfect for busy households and premium subscription SKUs.
Group 2 — Smart Mixes
We blend our core litter types in custom percentages to hit any market's price and performance target. These four are our most-requested starting points — every ratio is tunable.
Economical, lower dust than pure bentonite, flushable.
A smart entry into plant-based for value markets — keeps bentonite's familiar clumping while cutting dust and making the litter box cleaner and flushable.
A step above Tofu × Bentonite — mineral brings zero dust.
Pairs tofu's plant-based flushability with mineral's zero-dust performance. The cleanest hybrid in the lineup at a mainstream-premium price.
All plant-based. Stronger clumping than pure tofu, friendlier price than pure cassava.
A 100% plant-based blend that borrows cassava's clumping strength to elevate tofu — premium feel without the full premium price.
Premium clumping with zero dust.
Our top-tier mix: cassava's strongest-in-class clumping combined with mineral's dust-free purity — a flagship SKU for premium-positioned brands.
The litters that watch over the cat.
Color-indicator litters that flag abnormal urine signals early — an at-home early-warning system for urinary and kidney issues. The product line that positions your whole brand as premium and health-led.
Plant-based health monitoring.
Tofu base infused with color-indicator granules that flag abnormal urine pH — early-warning health insight in the format eco-conscious cat parents already prefer.
Premium plant-based health monitoring.
Our strongest-clumping plant fiber combined with color-indicator technology — a true premium health-led hero SKU.
The classic crystal health-monitoring flagship.
Silica crystals with color-changing pH indicators — low maintenance, long-lasting, and the subscription-ready format that positions your whole brand as premium and health-led.
Technology Add-On
Most "odor control" litters only mask the smell. Our probiotic formula goes after the source: it kills the bacteria that create urine odor in the first place — true odor elimination, not perfume on top.
The probiotic add-on can be layered into Bentonite, Mineral, Tofu, and Cassava litters — upgrade any base SKU into a premium odor-elimination version of itself.
Scent options: scent is an add-on for any litter except silica. Unscented is always available.
Your brand on our proven formulas.
Our R&D develops your spec from scratch.
Bags, boxes, and finishes built around your brand kit.
Free consultation first — we sit down with you to recommend the right starting volume and SKU mix.
Request a Quote →CUSTOM FORMULATION
We don't stop at standard SKUs. We engineer the exact litter formula your market needs to win — that is the heart of our product-market fit service.
Classic 3-Mix: 40% Tofu + 35% Spherical Bentonite + 25% Activated Carbon Tofu — fast water absorption, strong deodorization, firm clumping.
Mix any of our litter types in 2-mix, 3-mix, even 4-mix combinations.
We adjust the exact ingredient percentage of every component — bentonite, tofu, cassava, mineral — until performance and price hit your target.
Every base litter is available in three quality grades, so we can build economy, mainstream, or premium versions of the same formula.
Whatever your customer demand looks like, we create the perfect fit.
Build your formula with us →Tell us your country and your goals. Our team replies within 24 hours.
